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Brand = Reputation | How to cultivate a long-term business with branding

Your brand is the core of how people think of and remember a business — it’s reputation.

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The Best Secret to Creativity is Design Thinking

Design thinking is a practice anyone can easily learn, with massive potential for innovation.

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Literal Mistake in Logo Design

A well-designed logo captures what makes you different from other businesses in your industry.

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Strategic Branding vs. Marketing: Which is the better focus?

Here’s the difference between these two approaches to business growth.

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Great Design Makes Satisfied Customers

What if customer joy was a top priority?

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Critical signs you need a brand strategy

How you can tell if you’re having a brand identity crisis.

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Easy First Steps to Launch a Strategic Brand

Dreaming of self employment at your own business? You can start laying the groundwork for a brand strategy today!

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